The Ghost Problem
40% of recruits ghost before their first sale
They go dark between step 3 and step 6. You don't know until it's too late — and by then you've already spent 30 hours on them.
Built for life insurance agencies
Your recruits are
The 60–90 day dead zone between contract signed and first sale is where agencies lose 40% of their pipeline. Ascend closes it.
Currently in private beta · Built by a former agency builder · Launching 2026
THE PROBLEM
You're running your downline on a Google Sheet from 2019.
Meanwhile, your best recruits are going quiet, your managers are guessing, and you find out someone quit three weeks after they stopped showing up.
The Visibility Problem
You have no idea where anyone is
Is Tyler studying? Did Jasmine pass her exam? Did Anthony's manager even check in this week? Your Google Sheet says 'In Progress.'
The Cost Problem
Every ghost costs you $3,000–$8,000
That's the override income from a single producing agent, gone. Multiply that by how many recruits ghosted last quarter.
THE SOLUTION
Ascend turns the dead zone into a data trail.
Every step. Every proof upload. Every day of silence. Every manager check-in. All of it tracked, scored, and surfaced before it's too late.
Full visibility, finally
See exactly where every recruit is — in real time
From day one to first sale. Which step they're on. How long they've been stuck. Who needs a call before noon Monday.
Accountability built in
Recruits prove every step with uploads
Exam score screenshots. License PDFs. Appointment confirmations. No more 'I'm almost done' — either the proof is there or it isn't.
Intelligence that compounds
Know which steps cause the most drop-off
Ascend logs every action and every delay. Over time, you'll know exactly where your pipeline leaks — and how to fix it.
Built by someone who sat at a kitchen table and figured it out alone. Now nobody has to.
ascend — live preview
Active
12
Stalled
3
Critical
1
Total
16
Recruits
Jasmine K.
Step 7 · Pre-licensing
Tyler M.
Step 4 · Exam prep
Anthony R.
Step 11 · Production
Recent activity
J
Jasmine K. completed Step 6
2h ago
S
Sarah J.verified Tyler's exam proof
5h ago
This is the actual Ascend interface — not a mockup.
For Managers
Open Ascend. Know who to call before 9am.
The Needs Attention panel shows you every stalled or critical recruit, sorted by urgency. No spreadsheet. No guessing. Just a list of calls to make.
Needs Attention3
T
Tyler M.
Step 4 · Exam prep
14 daysStalled
M
Marcus D.
Step 6 · Licensing
21 daysCritical
P
Priya S.
Step 3 · Study plan
9 daysStalled
For Recruits
From 'I'm in' to first sale — every step, proven.
Recruits follow a guided 18-step path from pre-licensing through first sale. Every step requires proof. No ambiguity about what's next.
Your path · 18 steps
Contract Signed
XCEL Enrollment
Pass Licensing Exam
Submit License Application
Proof required
Carrier Appointments
For Agency Owners
Customize every step for your agency's process.
Add your Xcel discount code to step 1. Attach your contract to step 9. Link your CRM setup video to step 13. Every resource, every instruction — yours.
1
Sign Contract & XCEL Enrollment
LicensingUpload signed contract and complete XCEL agency enrollment with your discount code.
Resources (1)
XCEL Agency Discount Code
link
ascend.app/r/xcel-melillo-2026
Agency Contract Template
pdf · Step 9
Coming Soon
Know which step kills your pipeline — before it kills your next recruit.
Ascend tracks every step, every delay, every ghost. Over time, you'll see exactly where your agency leaks — and how top managers plug it.
Avg days per step
Where recruits stall before they ghost
2d
1
4d
2
5d
3
7d
4
6d
5
18d
6
5d
7
4d
8
Step 6 averages 18 days — 3× your agency median.
Intelligence Layer
Ascend doesn't just track your pipeline. It predicts where it breaks.
Every delay, every ghost, every manager intervention is logged. Over time, Ascend tells you exactly what separates your top producers from your dropouts — before it's too late.
Coming Soon
Daily check-ins via text
Every evening, Ascend texts your recruits: 'Did you make progress today? Reply Y or N.' One tap accountability. No app required.
Ascend
Hey Jasmine, did you study today? Reply Y or N 👍
Y 🔥
Coming Soon
Stall alerts before it's too late
When a recruit goes 3 days without activity, Marcus gets a text: 'Tyler hasn't logged in since Monday. Worth a call?' Catch ghosts before they're gone.
⚠️ Tyler M. — 4 days inactive
Currently on: Pass 3 practice tests
Phase 2
Know what kills your pipeline
Ascend analyzes step completion patterns across your entire agency. You'll see exactly which step causes the most drop-off — and get AI-generated coaching tips to fix it.
13d
24d
35d
46d
57d
611d
75d
Avg 11 days — highest drop-off
Step 6 · Submit fingerprints
Built on the same intelligence layer that powers Ascend's core analytics — just smarter, faster, and more proactive.
How much is your ghost rate costing you?
Move the sliders. See the math.
10
40%
$5,000
$0
lost per month
That's $0 per year walking out the door.
Ascend costs $297/month. You'd need to save just 1 recruit per month to 10x your ROI.
| Without Ascend | With Ascend | |
|---|---|---|
| Ghost rate | 40% | ~15% (industry benchmark) |
| Monthly ghost cost | $0 | ~$0 |
| Annual loss | $0 | ~$0 |
| Net savings | — | ~$0/year |
Ready to stop the bleed?
Simple pricing. Serious results.
Start free during beta. Lock in your rate before launch pricing.
Starter
$97/month
For managers building their first team
- Up to 10 recruits
- 1 manager seat
- Full 18-step path
- Proof uploads
- Activity feed
Growth
$297/month
For serious agency builders
- Up to 50 recruits
- 5 manager seats
- Everything in Starter
- Template editor (fork & customize)
- Leaderboards + gamification
- Manager verification
Agency
$497/month
For IMOs and large downlines
- Unlimited recruits
- Unlimited manager seats
- Everything in Growth
- White-label (your agency brand)
- Custom domain
- Priority support
- API access
All plans include a 14-day free trial. No credit card required.
Prices increase at launch. Early customers lock in beta pricing forever.
Questions we hear before every demo.
Ready to stop losing recruits?
Book a demo. See Ascend live.
We'll show you exactly how Marcus goes from 40% ghost rate to 15% in 60 days. 20 minutes. No pitch deck.
No commitment. No credit card. Just the demo.
14-day free trialCancel anytimeSetup in 5 minutes
18 steps
From recruit to producer
60-90 days
Dead zone we eliminate
$3,000–$8,000
Override income per producing agent
40%
Of recruits ghost without a system
Beta user feedback
Marcus T.
Agency Owner, Ohio
Sarah J.
Manager, Texas
Jasmine K.
Licensed Agent, Florida
Currently in private beta — early access available